HubSpot

Prioritize leads based on similarity to your best customers — no manual scoring or subjective guesswork.

Available

CRM

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~5 min

setup

Real-time

sync

All plans

availability

🎯

Automatic Scoring

Every new contact automatically receives a Lead Score — based on similarity to your best customers.

🔍

Transparent Score

See the top reasons why a lead matches your best customers — seniority, company size, industry fit, and more.

⚡

Real-time Sync

Webhook-based sync with latency under 30 seconds. Scores update with every change.

🛡️

Privacy-Safe

Data is never shared with third parties. Scoring happens locally. SOC 2 and GDPR compliant.

Use Cases

Inbound Lead Prioritization

Your sales team receives 100+ new leads weekly. Without Conturs, SDRs review each lead manually. With Conturs, every lead gets a Lead Score — focus on the best-fit first.

Combining with HubSpot Engagement Score

HubSpot shows engagement-based scores. But engagement does not equal fit. Create a workflow: IF Conturs Score > 70 AND HubSpot Score > 50 THEN assign to Senior SDR.

Outbound List Building

Marketing prepares a list for an ABM campaign. Import prospects, score and rank, export where Score > 75, use for LinkedIn Ads.

Data Flow

Conturs → HubSpot

lead_score, score_explanation, top_similar_customer, icp_match, last_scored, score_factors

HubSpot → Conturs

Contact: email, name, job_title
Company: domain, industry, employee_count

Requirements

HubSpot

HubSpot Professional or Enterprise
Super Admin access
API access enabled

Conturs

Any plan (Free, Starter, Core, or Scale)
Minimum 10 won deals
Contacts with company associations

Setup Steps

Install — Find Conturs Lead Scoring in the HubSpot App Marketplace and click Install
Add Lead Score Card — Open any contact, click Customize, add the Lead Score card from Card Library
Calculate Scores — Click Calculate Lead Score on any contact, or use Recalculate to score all contacts
Review Breakdown — See weighted factors like seniority, company size, and engagement for every lead