CRM
Lead Scoring API for Developers
One API call returns a similarity score with full breakdown. Embed transparent lead scoring into any product, workflow, or custom tool.
For:
Developers, Technical Founders, Solutions Engineers
Why Build With a Scoring API
Your product or internal tool needs lead scoring, but building it from scratch means months of ML engineering, data pipelines, and ongoing model maintenance. Buying an enterprise platform means $60K+ contracts and vendor lock-in.
Conturs API gives you production-ready similarity scoring in a single REST endpoint. Send a domain or company name, get back a score with full explanation. Embed it anywhere — your product, your CRM, your data pipeline, your internal tools.
API Overview
Single Endpoint
POST to /v1/score with a company identifier (domain, email, LinkedIn URL, or company name). Get back a structured JSON response with score, breakdown, similar customers, and confidence level.
Flexible Input
Pass whatever identifier you have. Domain is most accurate, but the API accepts email addresses, LinkedIn URLs, and company names as fallbacks. Partial data returns partial results — never errors.
Rich Response
Every response includes: overall score (0-100), percentile rank, letter grade (A-F), similar customer matches with shared attributes, factor-by-factor breakdown (company size, industry, tech stack, funding, growth signals), natural language explanation, confidence level, and data freshness timestamp.
Integration Patterns
Enrich Your Product
Add lead scoring as a feature in your SaaS product. Show customers which of their leads are the best fit. Use Conturs API as the scoring engine behind your own UI.
Score Inbound in Real-Time
Webhook receives a new form submission. Call Conturs API. Route the lead based on score: high scores get instant Slack alert to AE, low scores go to automated nurture.
Batch Processing
Import a CSV of 10,000 prospects. Loop through the API to score each one. Sort by score, enrich the top 20% with additional data, skip the rest. Save 80% on enrichment costs.
Data Pipeline Integration
Call Conturs from your ETL pipeline (Airflow, dbt, Fivetran). Score records as they flow through your data warehouse. Write scores back to your BI tools for reporting.
Technical Details
Authentication
Bearer token in the Authorization header. Get your API key from the Conturs dashboard. Supports multiple keys for dev/staging/production environments.
Rate Limits
Free tier: 100 requests/month, 10 per minute. Production tier: custom limits based on plan. Rate limit headers included in every response (X-RateLimit-Remaining, X-RateLimit-Reset).
Response Time
Average response time under 200ms for cached domains, under 2 seconds for new lookups. Subsequent requests for the same domain are served from cache.
Error Handling
Standard HTTP status codes. 200 for success (including partial results), 401 for auth errors, 429 for rate limits, 500 for server errors. Every error includes a human-readable message and error code.
Code Example
A simple cURL request demonstrates the API: POST to the score endpoint with your API key and a JSON body containing the domain. The response includes the score, breakdown, similar customers, and explanation — everything needed to make a routing decision.
Pricing
API Freemium — $0/month. 100 scored records. 1 API key. Rate limited. Perfect for prototyping.
API Production — Custom pricing. Unlimited records, multi-key support, high throughput, 99.9% SLA, webhooks, and custom mapping.
Get Started
Sign up, get your API key, and make your first scoring request in under 5 minutes. The free tier gives you 100 requests per month to validate the integration before going to production.
Ready to score your leads?
Get transparent similarity scores in minutes. No credit card required.
